★ POINT AND CLICK ANALYTICS FOR MOBILE
Understanding what your users are doing doesn’t have to be a complicated setup process. Once you install our SDK, you can pick and choose which actions to track in your app. Have you ever wanted to know if people used the comment feature or tapped that button in your app? Just point and click to choose the interactions you want to measure. Now you can spend more time learning how to make your app better.
★ ACTIONS SPEAK LOUDER THAN PAGE VIEWS
There are many metrics that measure engagement but page views are not one of them. Make your product better by measuring actions, instead of page views. Mixpanel gives you the ability to easily measure what people are doing in your app on iOS, Android, and web.
★ PROVE CUSTOMERS VALUE YOUR APP WITH RETENTION
If customers find an app valuable, they will keep using it. That's what retention can help you figure out. Retention reports visualize how often your customers return and engage with your application. You can use this data to track and measure if the changes you make to your app increase customer retention.
★ FUNNELS LET YOU SEE WHERE YOU LOSE CUSTOMERS
When users try an application, they may get confused. Funnel analysis helps you identify where people drop off so you can increase your conversion rates.
★ PEOPLE TRY YOUR PRODUCT EVERY DAY AND LEAVE. GET THEM TO COME BACK
Turn more users into active and loyal customers by sending them smart and automatic notifications wherever they are.
★ PEOPLE ANALYTICS HELPS YOU UNDERSTAND & RE-ENGAGE YOUR CUSTOMERS
Imagine being able to understand who your users are, see what they do before or after they sign up, re-engage them with notifications, and dig deep into your customer revenue. Now it's possible, all in one place, with People Analytics.
★ EXPERIMENT & SURPRISE YOURSELF WITH MOBILE A/B TESTING
A/B testing gives you the power to test your idea like a science experiment. Change the color of a button. Edit the marketing copy. If you're really ambitious, change the velocity in your game. Mobile A/B testing lets you instantly understand the impact. Now you can bring data to the table — but be prepared to be surprised by the results.
★ GET ANSWERS TO TOUGH QUESTIONS WITH MOBILE SURVEYS.
Put an end to the guessing games. Surveys make it easy for you to ask your customers a question and for them to answer it. Now anyone in your company can create, target, and send beautiful mobile surveys to the people who use your app.
★ THE MOST ADVANCED WAY TO COMMUNICATE WITH YOUR CUSTOMERS.
With in-app notifications you can broadcast important messages to your customers. Just upload an image and craft your message. It's that simple. As soon as your customers open your app, they'll get an engaging, delightful notification.